Local service businesses
Win the job before the next contractor calls back
Construction, roofing, renovation. Every call and quote request gets an answer in seconds, even when you’re on a roof.
CRM and AI systems that turn your leads into booked calls
Done-for-you CRM architecture, AI setters, automated follow-up and websites on GoHighLevel, for service-based businesses.
Hi Dana, thanks for reaching out about coaching! Mind if I ask two quick questions so we book you the right call?
Sure
What’s the main thing you want to fix in the next 90 days?
Leads come in but we’re slow to follow up
That’s exactly what the strategy call covers. Thursday 2:00 or Friday 10:30?
Thursday works
Booked: Thursday 2:00 PM, in your calendar
Trusted by owners who’d rather close deals than chase leads
Who it’s for
Built for businesses that live on their leads
If a slow reply means a lost sale, this is for you.
Coaches and consultants
Turn DMs and ad leads into booked calls
Marketing agencies
Follow up on every proposal until it’s a yes or a clear no
B2B service firms
Long sales cycles, nothing slipping through
Stages that match how you actually sell, and a nudge before any deal goes cold.
The real problem
Same lead. Same Tuesday night. Two outcomes.
Your leads aren’t the problem. What happens in the first hour is. Here is one lead, played out two ways.
Without a system
- 9:42 PM Form submittedThe lead lands in an inbox nobody checks after six.
- 8:15 AM Seen between callsYou read it, mean to reply, and the day takes over.
- 2:30 PM You finally callVoicemail. You leave a message and move on.
- Day 3 GoneThey booked with whoever answered first.
Lead lost
With Rise Up
- 9:42 PM Form submittedContact and opportunity created in your CRM automatically.
- 9:42 PM Texted in under a minuteThe AI setter replies in your voice and asks your qualifying questions.
- 9:47 PM Call bookedThursday 2:00 PM, in your calendar. Your team gets a summary.
- Thursday They show upReminders went out before the call. You walk in prepared.
Call on the calendar
Example scenario. Most businesses are surprised by their own number. Work out yours in 2 minutes
What we build
Four systems. One job: more booked calls.
Each one works on its own. Together they cover every step from the first click on your website to the call on your calendar. Click through them.
The foundation
CRM Architecture
Every lead in one place and every deal with a clear next step, built inside GoHighLevel around how you actually sell.
- Pipeline stages built around your real sales process
- Contact, opportunity and tag structure that stays clean
- Forms, calendars and booking connected end to end
- Reporting that shows where every deal stands in seconds
New lead3
Dana R.Facebook ad
Marc L.Website
Priya S.Referral
Contacted2
Tom B.Website
Julie K.LinkedIn
Call booked2
Sophie M.Facebook ad
Alex P.Webinar
Won2
Chris D.Website
Nadia F.Referral
Speed to lead
AI Setter
Replies to every new lead in under a minute, day or night, asks your qualifying questions and books the call.
- First reply in under a minute, 24 hours a day
- Qualifies with your questions, in your voice
- Hot leads handed to your team with a summary
- Booked calls land in your own calendar
Hot lead, booked and summarized
DR Dana R.New lead from your Facebook ad Booked
- Wants
- Faster follow-up on inbound leads
- Timeline
- Next 90 days
- Call
- Thursday, 2:00 PM
- First reply
- Under a minute
Summary: Coach with a steady flow of ad leads, losing them to slow replies. Ready to talk this week.
Nothing goes cold
AI Follow-Up Engine
Keeps following up with every lead who has not booked, by text and email, until they book or opt out.
- Text and email follow-up, at most one message a day
- Dormant contacts in your CRM brought back into conversation
- Appointment reminders before every booked call
- Opt-out in every text, consent respected
- Day 0 TextThanks for reaching out, Marc. Is now still a good time to talk about... Delivered
- Day 1 EmailA quick question about your 90-day goal Opened
- Day 3 TextStill keen to get your follow-up sorted? I can hold Thursday for you. Replied
- Day 3 BookedCall booked for Thursday 10:30. Sequence stopped. Done
Where leads start
Website Design
A fast site built to turn visitors into booked calls, wired straight into your CRM from day one.
- Pages structured around one goal: a booked call
- Forms and booking wired straight into your CRM
- Technical SEO and structured data built in
- Fast on mobile, where most visitors arrive
yourbusiness.com
Dana Roy dana@email.com Book a call
New lead added to your CRM pipeline
Plugs into the tools you already use. Leads from your ads, forms and website flow straight in. Nothing to migrate unless you want to.
- GoHighLevel
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Meta lead ads -
Google Calendar -
Gmail -
Zapier -
n8n -
Stripe - Website forms
Case study: THE ENER-G GROUP
From 100-tab Excel sheets to a pipeline that runs itself
Electrical EPC and infrastructure, Alberta.
Before
- Pipeline managed across 100+ spreadsheet tabs
- Leads forgotten during high-volume periods
- Follow-ups depending on memory alone
- Invoices built manually in Microsoft Word
- No visibility into deal status or pipeline health
After
- Every deal tracked across clearly defined pipeline stages
- Automated follow-ups triggered after every estimate sent
- Invoices generated directly inside the CRM
- Full pipeline visibility accessible in seconds
- New sales hire onboarded with no friction
ZeroMissed leads since implementation
10+ hoursSaved weekly on admin and follow-up
Always onCRM open and in use all day, every day
“Rise Up Consulting has saved us, I can’t even put a number to it, in revenue. It’s saved us time and saved us money. It’s done wonders for our business.”
Client results
It’s fixable. Here’s the proof.
After working inside pipelines across Canada and the US, the pattern is always the same: great businesses, broken process. We come in, build the system, and get out of the way.
“We were running our pipeline off spreadsheets. Hundreds of tabs, leads getting lost, follow-ups missed. At our scale, that's real money gone. Rise Up Consulting built us a proper CRM setup from scratch, full pipeline, automations, invoicing, reporting. Now I know exactly where every deal is, follow-ups go out without me touching anything, and I'm not drowning in admin. It's my first tab every morning and it stays open all day.”
Jeff Kemp COO, THE ENER-G GROUP “We worked with Maxime at Rise Up Consulting to set up our CRM and sales pipeline at Evolution ERP. Before that, our process was scattered and we had no real visibility on where deals stood. He came in, understood what we needed, and built something that actually works. Delivered on time, no surprises. I would recommend Rise Up Consulting to any B2B company that needs to get its sales process in order.”
Jean-Philippe Desormiers President, Evolution ERP “As a business coach at ActionCOACH Performance, I'm not a tech person. I need things to work so I can focus on my clients. Rise Up Consulting handles our CRM, automations, and event funnels, and I genuinely don't have to think about it. When something needs to be fixed or updated, it gets done fast and right. Good partner to have.”
Catherine Lavoie Owner, ActionCOACH Performance “Rise Up Consulting manages the backend of our entire coaching operation. CRM, email sequences, event funnels, automations. So we can stay focused on clients. They keep everything running behind the scenes and turn things around fast when we need changes. Max is creative, knowledgeable, communicates well and is solutions orientated! Don’t hesitate to hire Rise Up!”
Samm Domagala Business Coach, Business Coaching Calgary How it works
Live in 30 days. Not a half-built handoff.
A structured engagement with a clear finish line: the system is running and your team is trained before we close it out.
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Audit
We review your current sales process, pipeline structure, and follow-up habits to identify exactly where deals are falling through and why.
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Design
We configure your complete revenue system: pipelines, automations, follow-up sequences, and reporting. Built for your business.
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Optimize
We refine based on real usage, train your team, and ensure the system performs as designed before we close the engagement.
Not sure where your pipeline leaks? That is exactly what the free audit call is for. 30 minutes, no pitch.
Get Your Free Revenue Audit
Who you’ll work with
You talk to the person who builds it
Maxime Arsenault focuses on designing and implementing CRM systems, pipeline architecture, and automation that structure the sales process behind growing B2B companies.
His work centers on helping organizations create clear pipelines, automate follow-ups, and gain visibility across their opportunities so sales teams can operate more efficiently and close deals with greater consistency.
Rise Up Consulting was founded by father and son, Nicolas and Maxime Arsenault. Read the story.
Built for companies that close deals through conversations
FAQ
Questions owners ask before the call
Something else on your mind? Ask it on the call. That’s what it’s for.
Get Your Free Revenue AuditHow long does implementation take?
30 days from first call to a fully running system. That covers the full audit, build, and optimization phase. You will not receive a half-built setup. The system is live and your team is trained before we close the engagement.
Do we need to know anything about CRMs or technology?
No. We handle the entire build. Your team needs to explain how you sell and then use the system we deliver. We design it to be simple enough that it actually gets used. Most clients are fully comfortable within the first week.
How is Rise Up different from just hiring someone to set up a CRM?
Most CRM setups are generic. We start with your actual sales process and build a system that reflects how your team sells. The difference is adoption: a system designed around how you work gets used. A generic setup collects dust.
What happens on the free revenue audit call?
We spend 30 minutes reviewing your current sales process, pipeline setup, and follow-up habits. By the end you will have a clear picture of where revenue is being lost and what a fix looks like. If there's a fit to work together, we'll outline what that looks like. If there isn't, we'll tell you that too.
What does it cost?
Engagements are scoped based on the size and complexity of your sales process. We discuss pricing on the strategy call once we understand your situation. There is no standard package because every sales process is different.
Does the AI setter replace my setter or sales team?
No. It handles the first contact and the follow-up so your setter spends time on people who replied and are interested. When a lead wants to talk to a human, the assistant hands them to your team right away with the full conversation.
Will my leads know they are talking to AI?
It writes in your voice and keeps it natural. If a lead asks directly, it does not pretend to be a person.
Do I need GoHighLevel or a CRM already?
No. We set up the platform for you. If you already run GoHighLevel, we build inside your existing account. Either way your leads flow in, get worked, and booked calls land in your calendar.
Who owns the data?
You do. Your account, your leads and your conversations stay yours. If you stop working with us, we export them for you.
Find out exactly where your pipeline is leaking
In 30 minutes we’ll map your current sales process, identify the three biggest places you’re losing revenue, and outline what a fix looks like. No pitch. No pressure. Just clarity.
- Pipeline gap analysis
- Top 3 revenue leaks identified
- Fix-it roadmap you keep